Online Studio and Marketing Manager

About Silver Linings Wellbeing

At Silver Linings, we’re on a mission to help people feel their very best, everyday. Through our four pillars of holistic wellness - Mindful movement, Rest & Relaxation, Nourishment, and Sleep - we’re here to improve your everyday wellbeing, whether at work, at home, or through our magical retreats offered across the globe.

Silver Linings is an on-demand and corporate digital wellness platform, with expert-led sessions in HIIT, Yoga, Barre, Mediation, Mindfulness, Pilates and more to help you feel your best and shine everyday.

Job Description

We are looking for a creative and ambitious generalist to join our team as our Online Studio & Marketing Manager.

The Online Studio & Marketing Manager will be responsible for Silver Linings Wellbeing  social media channels, communications and all client engagement. You’ll also be the guardian of our @home digital wellness studio.

You’ll bring new ideas for content and partnerships, thinking of creative ways we can acquire, engage and retain Silver Linings clients.

Key Responsibilities

Some of these responsibilities include:

  • Implementing, project managing and executing daily marketing activity
  • Driving the social media strategy - helping define our approach, overseeing activity and improving growth and engagement
  • Supporting our content generation. Helping own the delivery of our organic social media plan
  • Delivering online marketing activity whilst ensuring key messages/initiatives are consistent, on-brand and on budget
  • Owning the client journey and experience in the digital, @home, studio
  • Managing weekly & monthly email campaigns with input from the team
  • Copywriting for various communication channels including email, website and blogs.
  • Liaising with our team of experts to schedule recordings and contribute relevant communications
  • Supporting PR activity (such as journalist bookings, articles, quotes and features)
  • Co-ordinating partnerships/collaborations with third party brands
  • Weekly/monthly reporting and analysis for the areas you own
  • Monitoring competitor activity and sharing insights with the team

Prerequisites

What you’ll bring:

  • Marketing experience in a similar role
  • Proven B2C marketing experience, ideally in the luxury hospitality, leisure or fitness sectors
  • Proven experience managing social media channels and implementing initiatives to boost social media growth and engagement
  • Ability to drive initiatives and impact on Marketing KPIs. Be confident managing and implementing campaigns across multiple channels.
  • A creative mindset and experience of content creation
  • Ability to drive initiatives, manage own projects in a remote environment
  • Superb written and communication skills
  • Excellent administrative and organisational skills
  • Experience using design software such as Canva, Adobe Suite or Photoshop (is a ‘nice to have’)
  • Experience with Wordpress (Elementa) and Mailchimp  (is a ‘nice to have’)

Benefits

What can Silver Linings Wellbeing offer you?

  • £24,000 pa plus quarterly bonus based on KPI´s
  • Free Live and On-Demand access to the Silver Linings platform with hundreds of sessions in the library.
  • Work from home with frequent face-to-face touch points
  • The opportunity for up-skill training
  • Real opportunities to grow in your career and develop your skills as we scale
  • Additional annual leave per year of employment
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