About GROUNDED
GROUNDED® is a vc-backed, purpose-led London-based start-up. We believe if you mess with nature, it’ll probably mess with you. So we don’t. Which is why our shakes are crammed full of pure, plant power, and absolutely nothing else.
Run by two like-minded school friends, we launched 4.5 years ago and have sold our previous range into the likes of Sainsburys, WHSmith, Harrods, Harvey Nichols and Fortnum & Mason.
We launched the UK’s first 100% natural plant-based protein shakes back in September and have gained a number of premium retailer listings since. We’re currently stocked in the likes of Selfridges, Planet Organic, Soho House, virgin active and Gymbox. We’re now based out of Soho Works in White City and are looking to expand our team.